Madina // Architect, creator & content partner

Hi, I'm Madina.

Architect. Creator. Educator. Founder.

I'm a practicing architect who creates content around the things that make modern work and life more interesting, from architecture and AI to software, productivity, education, travel, fashion and everything in between.

My audience started with architecture, but it has grown far beyond it. Architects, engineers, designers, students, creatives and curious professionals follow me to discover the tools, products, ideas and experiences worth knowing about.

And that's what makes ARCHI MADO more than an architecture platform.

And that's the opportunity for brands: you don't just reach my profession. You reach the person behind it.

250K+ Followers
2.5M+ Views
71% Non-followers

See my work Work with me

ARCHITECTUREAITECHDESIGNLIFESTYLEAPPS

A few numbers

The audience

0K+

FOLLOWERS COMBINED

183K Instagram · 74K TikTok

2.5M+

VIEWS

and counting

NON-FOLLOWERS

reach beyond my audience

Brands I've worked with

Testimonials

Words frombrand partners

It was truly a pleasure collaborating with you. Your professionalism, creativity, and thoughtful approach to content creation left a very strong impression on both me and our team. We especially appreciated the many valuable insights and suggestions you shared throughout the process. One thing that stood out was your thoughtful feedback on which revisions were truly necessary and which could be avoided. That perspective helped save a great deal of time and effort on both sides, and we genuinely valued that collaborative approach. As for the video performance, we’re happy to share that it performed well on our end. While we know not every architect uses an iPad in their daily workflow, the content helped us reach a broader audience of busy professionals and productivity-minded users. Perhaps that’s because you genuinely embody that lifestyle yourself as a working architect! It was a pleasant surprise for us and incredibly valuable from a brand perspective!
Aki
MOFT

My team earlier reviewed your video and they were so impressed and humbled about how you use Polycam, that they would love to try promoting your video as an ad. It's very authentic and beautiful and may really resonate with other architects and even with some 3D artists.
Baris Selcen
POLYCAM

It was a pleasure collaborating with Madina on this Adobe Photoshop campaign! Madina brought incredible creativity and professionalism to the partnership from start to finish. Her content showcased the product seamlessly while staying true to her voice and focus. We truly appreciated her attention to detail and how she brought the campaign vision to life. Would love to work together again!
Amanda Impagliazzo
Golin Agency, ADOBE PHOTOSHOP

Portfolio

Creative Work, Real Results

VIEWS: 114K
LIKES: 1,230
SAVES: 520

ADOBE PHOTOSHOP

HARMONIZE FEATURE

View on Instagram

LENOVO
4 SPECS TO LOOK FOR IN A GAMING LAPTOP

Case studies

I don't just show products. I find their use.

The problem

AI Agents are powerful, but the concept can feel abstract, especially for professionals who don't immediately see how they'd fit into their workflow.

The content

I built 3 AI Agents for an architecture studio, showing how they could handle real tasks within an architectural workflow. Instead of explaining what AI Agents are, I showed what they could actually do.

The result

A complex AI feature became a clear, practical use case for architects, turning Notion AI Agents from something abstract into a tool my audience could immediately see themselves using.

The problem

Photoshop's Harmonize feature can transform compositing, but a feature demo alone doesn't show its creative potential.

The content

I used Harmonize to integrate new elements directly into my architectural visuals, showing the transformation from a standard image to a cohesive, realistic final composition. The feature became part of the creative process rather than the subject of a traditional tutorial.

The result

A visually driven demonstration that made a new Photoshop feature instantly understandable, while showing architects and designers a real-world application they could replicate in their own work.

The problem

3D scanning is impressive, but simply showing a 3D scan doesn't necessarily show professionals why they should care.

The content

I used Polycam's 3D scanner to scan my physical architectural models, then showed how those scans could be brought into a digital workflow and incorporated directly into an architecture presentation. Instead of presenting 3D scanning as a cool technology demo, I showed a complete workflow: physical model → 3D scan → digital asset → final presentation.

The result

A practical use case that showed architects and students how Polycam could become part of their existing workflow, turning a physical model into a digital, presentation-ready asset.

About

A little about me

ARCHITECTCREATORAIDESIGNTECH

I'm Madina, a practicing architect, content creator, educator and small business owner.

Architecture is my profession, but curiosity is what drives everything else I do. I create content around architecture, AI, technology, education, travel, design and the tools that make everyday work and life better.

I'm also the founder of itsbymado, where I design and sell physical and digital products made for architects, designers and creatives, from stationery and templates to tools that make creative workflows a little easier.

Building my own products has taught me something I think is incredibly valuable when working with brands: I understand what it means to have something to sell. I think about the customer, the positioning, the story, the visual identity and, ultimately, what makes someone want to click buy.

So when I partner with a brand, I'm not just thinking about how to make a good video.

I'm thinking about how to make someone want the thing.

ARCHITECT → my background
CREATOR → what I do
AI → currently obsessed
DESIGN → always
TECH → constantly testing

Why me

Why brands work with me ✦

01
I make products easy to understand
Whether it's AI, software, a new feature or a physical product, I turn “here's what it does” into “here's why you need it.” My content shows the product in a real context, making its value instantly clear.
02
I bring expertise + creativity
I'm not just creating from a brief. As a practicing architect and educator, I understand technical products and professional workflows, then use storytelling, visuals and strong concepts to make them engaging.
03
I reach the people who actually use these products
My audience includes architects, designers, engineers, students, creatives and modern professionals who actively look for better tools, technology, education, products and experiences. That gives brands a highly relevant audience, not just impressions.
04
I create with conversion in mind
As the founder of itsbymado, I don't just understand content: I understand what makes people buy. I've built, positioned, marketed, and sold my own products, so I bring that same commercial mindset to every brand collaboration. I think beyond views: How do we position the product? What makes someone want it? What turns attention into action? Brands don't just get a creator delivering content: they get someone who understands the business behind the campaign and creates with real results in mind.

You bring the product. I bring the audience, the creative idea and the reason to care.

Let's make your brandthe one people remember.

Great products deserve more than just exposure. I bring them in front of a large, highly engaged audience of creatives who come to my content to discover new tools, products and ideas. With a track record of turning brand stories into high-performing content, I know how to introduce a product in a way that feels natural, builds genuine interest and gets people talking. From launches to long-term partnerships, let's create something your audience, and mine, will remember.

Work with me

Instagram/TikTok/pr@archimado.com

Madina working on an architecture project

Hi, I'm Madina.

The audience

Words frombrand partners

Creative Work, Real Results

ADOBE PHOTOSHOP

CHAOS ENSCAPE

POLYCAM

MOFT

LENOVO

NOTION

I don't just show products. I find their use.

A little about me

Why brands work with me ✦

I make products easy to understand

I bring expertise + creativity

I reach the people who actually use these products

I create with conversion in mind

Let's make your brandthe one people remember.